Resources – Sell and Service More Cars


Lesson 1
Building Your Reputation & Brand on Social Media
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Lesson 2
Who Is Your Audience On Social Media?!
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Lesson 3A
Brainstorming Content for Social Media
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Lesson 3B
Script Writing for Social Media Videos
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Lesson 4
The Difference between Your Personal Profile and a Personal Page on Social Media
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Lesson 5
How to Set up “Pages” on Social Media for Brand Awareness and Lead Generation
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Lesson 6
Managing Your Online Security on Social Media
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Lesson 7
The Software Solution Toolbox: Canva, Trello, WordSwag and more!
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Lesson 8
Your Toolbox: Calendar Solutions for Social Media Posting
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Lesson 9
Your Toolbox: Mailchimp and other Automotive CRM Solutions That Connect Directly to Facebook and Instagram
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Lesson 10
Superstar Content & Creative Examples
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Lesson 11
Formats and Post Types – Prep Yourself for Sponsored Advertising
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Lesson 12
Finding Your FANS and the Power of Tagging Your FANS on Social Media
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Lesson 13
Top 10 Content Mistakes For Social Media!
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Lesson 14
How to Understand and Utilize Facebook Insights, Notifications and BOOSTS
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Lesson 15
Managing Your Facebook & Instagram INBOX
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Lesson 16
Facebook CRM Tool Follow Up and Appointment Setting
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Lesson 17
Desking Deals and Presenting Purchase Option Worksheets on Facebook & Instagram
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Lesson 18
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